The Western Digital Customer Experience app and website allows representatives, sales people, and consumers alike to learn about and experience WD’s NAS Product PORTFOLIO from the palm of their hand. With a simple UI, intuitive features, and poignant product details, the app provides informative touch points throughout the user journey.
The flow for the product tutorial focuses mainly on providing quick, detailed information about the My Cloud product as well as useful company data to help elevate each user’s level of understanding about their existing or future WD product. Highlights include easy to use menus that enable users to efficiently navigate products, evaluate product data, and increase overall awareness.
The end of the product tutorial is completed by sales representatives either filling in a customer email address (to receive more information) or clicking a "product sold" button. This information, along with detailed tracking of all users and pages viewed, is very useful for tracking and ROI reporting.